Estate agents consistently say that first impressions make or break a property viewing. Buyers form an opinion within seconds of pulling up outside — long before they step through the front door. A dirty driveway, mossy roof, or green-stained walls can knock thousands off perceived value and put buyers off entirely.
The Numbers Speak
Research by property platforms consistently shows that good kerb appeal can add 5–10% to a property's value. For a €350,000 home, that's €17,500–€35,000 of additional value — from a cleaning job that typically costs €500–€1,500.
What to Clean Before Listing
Here's our recommended pre-sale exterior cleaning checklist, in priority order:
- Driveway and paths: The single biggest visual impact. A clean, weed-free driveway instantly signals a well-maintained property.
- Front facade and walls: Remove green algae, dirt streaks, and pollution staining from the front-facing walls. Soft washing delivers a dramatic transformation.
- Roof: Moss-free roof tiles look newer and reassure buyers about the roof's condition.
- Windows: Crystal-clear windows let maximum light in during viewings and look great in listing photos.
- Gutters: Clean white gutters (not green-stained) and clear downpipes complete the picture.
- Patio and rear garden: Don't forget the back — a clean patio and tidy outdoor space extend the living area in buyers' minds.
When to Book
We recommend booking exterior cleaning 1–2 weeks before your estate agent takes listing photos. This gives surfaces time to fully dry and allows any soft washing treatments to show their full effect.
Selling your property? Get a free quote for a full pre-sale exterior clean.
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